10 Surprising Stats: How a Website Can Boost Your Handyman Business Visibility by 300%
Did you know that not having a handyman business website could be costing you visibility and growth? Research shows a 300% increase in visibility for businesses with a solid online presence. This blog will explore key statistics revealing how a handyman business website can transform your success.
85% of Consumers Use Online Search for Local Services
Imagine most people today needing a service, like finding a handyman to fix something in their home. What do they do? They go online and search for local businesses—in fact, 85 out of every 100 people do this.
If your handyman business doesn’t have a website, those people won’t find you. Instead, they will find other businesses that are online. This means you could be losing many potential customers who are actively looking for services like yours.
Having a handyman business website makes sure these customers see you when they search online, giving you a better chance to attract new business.
63% of Consumers Check a Business’s Website Before Contacting Them
Think of your handyman business as a store. Before people walk into a store, they often look through the window to see what it offers. Your website is like that window—it lets people learn about your services, pricing, and reputation before they decide to contact you.
In fact, 63 out of every 100 people will check a business’s website before they reach out. If your business doesn’t have a website, potential customers might not trust it as much or think it’s not professional. They could quickly choose a competitor who does have a website, just because they find it more reliable.
Having a handyman business website builds trust and makes sure you don’t lose out to competitors who have already established their online presence.
Businesses With Websites Grow 40% Faster
If you want your handyman business to grow quickly, a website is a powerful tool. Businesses with a website grow 40% faster than those without one.
Why is this? A website makes your business easier to find online, which means more people can discover you. It also helps build trust because customers see that you are a professional and reliable business. Plus, a website gives potential customers all the information they need about your services, prices, and contact details in one place.
Without a website, you’re making it harder for people to find and choose your business. With a website, you increase your chances of getting more clients and growing faster.
70% of Handyman Clients Prefer Booking Online
These days, people want things to be easy and quick. A survey found that 70 out of every 100 clients prefer to book handyman services online, rather than making a phone call or visiting in person.
If your handyman business has a website with an online booking feature, customers can easily schedule an appointment anytime they want. This convenience makes them more likely to choose your services over others.
By having a website that allows online booking, you cater to what most clients prefer, which can lead to more customers and more business for you.
92% of Searches End on Page One of Google
When people search for a handyman service on Google, 92 out of every 100 people only look at the first page of search results. They rarely click to see what’s on the second page or beyond.
If your handyman business has a website that is optimized for search engines (meaning it’s designed to show up in search results), it has a better chance of appearing on that important first page of Google.
Being on the first page is crucial because it puts your business in front of most potential customers right away. If your website isn’t there, many customers won’t find you, and they might choose another business instead.
Having a well-optimized website can be the key to attracting new clients and growing your handyman business.
Websites Increase Customer Trust by 73%
Imagine you’re a customer looking for a handyman. Would you trust a business more if it has a professional website? Most people would say yes. In fact, customers are 73% more likely to trust a business that has a website.
Why? Because a website shows that your business is legitimate, reliable, and serious about what it does. It provides information about your services, showcases customer reviews, and displays your contact details, making people feel more confident about choosing you.
In a competitive handyman market, where many businesses are competing for the same clients, having a website can make a big difference in attracting new customers. A professional website gives them a reason to trust and choose your business over others.
Handyman Businesses with Websites See a 200% Increase in Repeat Customers
For any small business, having customers come back again and again is key to success. A website helps make this happen.
With a website, you can stay connected with your customers even after the job is done. You can share updates about your services, offer special deals, and promote loyalty programs that encourage them to hire you again in the future.
This ongoing communication builds a relationship with your customers, making them feel valued and more likely to return. As a result, handyman businesses with websites see a 200% increase in repeat customers—that’s twice as many people coming back for your services!
A website helps you keep customers engaged and coming back, which is crucial for long-term growth and stability.
82% of Small Businesses with Websites Use Them to Showcase Reviews and Testimonials
Think about the last time you bought something or hired a service. You probably checked what others had to say about it first, right? That’s because customer reviews help build trust.
For a handyman business, showing reviews and testimonials on your website is a powerful way to prove to potential clients that you do good work. In fact, 82% of small businesses already use their websites to display customer feedback to make their business look more credible.
When new customers see positive reviews from other people, they feel more confident in choosing your services. This simple step can significantly influence their decision to hire you.
By having a website that showcases customer reviews, your handyman business can attract more clients and build trust in the community.
Digital Marketing ROI Increases by 300% with a Website
A website is like the home base for all your online marketing activities. Whether you’re using social media, email marketing, or online ads to promote your handyman business, all these efforts lead back to your website.
Small businesses with a website see a 300% higher return on investment (ROI) from their marketing. This means that for every dollar you spend on marketing, you get three times more value when you have a website.
Why? Because a website gives potential customers a place to learn more about your services, see your reviews, and easily contact you. It helps turn your marketing efforts into real business by converting visitors into paying clients.
Without a website, your marketing can be less effective. With one, you can get much more out of every marketing dollar you spend.
90% of Consumers Use Multiple Devices to Search for Services
Today, people use different devices—like desktops, tablets, and smartphones—to find services they need. In fact, 90 out of every 100 consumers switch between these devices when searching online.
Having a website means your handyman business is accessible no matter what device people use. Whether they’re at home on a computer or on the go with a phone, your website makes sure they can always find you.
By being available on all devices, you greatly increase your chances of getting noticed by potential customers. This can boost your visibility by up to 300%, making it much easier for people to discover and choose your services.
A website helps ensure your business is always within reach, no matter how or where customers are looking.
Understand This: A Website is No Longer Optional for Handyman Businesses
The facts are clear—a website is essential for your handyman business. It boosts your visibility, helps you gain trust from customers, brings back repeat clients, and can lead to a 300% return on investment from your marketing efforts.
Without a website, you’re missing out on all these opportunities. By building an online presence, you make your business easier to find, more credible, and ready for long-term growth.
Understanding these benefits can help you unlock the full potential of your handyman business. A website doesn’t just help people find you—it helps them choose you. Don’t wait; start creating your website today to ensure your business thrives in the digital age!